top of page

Coach Training

mounted-leadership-class-October-2021.png
Somatic Leadership & Certification


The American Mustang School Practitioner Program
This professional curriculum is engineered exclusively for high-caliber coaches, organizational consultants, leadership strategists, and behavioral specialists who are ready to move away from standard cognitive "talk therapy" and integrate advanced somatic self-mastery into their work.

​

The American Mustang School (AMS) Interactive System offers a structured approach to non-verbal communication and situational awareness. It equips you with a validated, non-linear methodology to support clients in developing profound emotional regulation, unshakeable boundary control, and enhanced leadership capacity within complex, high-velocity environments.

 

Core Curricular Pillars
 
  • Somatic Communication & Horsemanship: Study the raw science of non-verbal cueing and body language dynamics using equine interaction. By observing and adjusting your somatic responses during horsemanship exercises, you will master the art of modeling grounded presence and clear intention for your clients.

  • Stress Inoculation & Autonomic Regulation: Learn to maintain physiological composure and cognitive clarity under catastrophic pressure. The curriculum focuses on techniques that help clients identify central nervous system stress responses and deploy real-time self-regulation strategies in the field and the boardroom.

  • Strategic Practice Mastery: Establish total professional sovereignty and sustainable business modeling. This training assists you in defining your premium market positioning, enforcing clear client boundaries, and managing high-value consulting engagements so you can charge appropriately for your rare expertise.

 

Admission Requirements & Prerequisite Vetting


Admission to the Certification Program requires demonstrated professional readiness and a mature foundation of personal resilience. This demanding path is structured for individuals who have developed character by navigating substantial life challenges, emerging refined and unbroken.

 

Candidates are evaluated based on their capacity for empathy, self-reflection, and professional accountability. A background in coaching, organizational development, human resources, or relational modalities is highly recommended to ensure you can successfully integrate these advanced methodologies into a high-level practice.
 

​​​
Operational Format & Financial Commitment
​

Entry into the Practitioner Program requires an initial diagnostic clearing and a strict resource commitment. Due to the limited operational bandwidth of the herd, all placements are strictly limited and require a paid-in-full allocation upon acceptance.

  • Preliminary Somatic Assessment:  $1500  (Required application fee; admission to the full curriculum is not guaranteed)

  • The Certification Curriculum:  $50,000 for 60 hours.  (Paid in full upon formal acceptance)

​

Professional Outcomes
​

Upon completion of the AMS Interactive System certification, practitioners are trained to:

  • Facilitate Somatic Awareness: Help clients recognize behavioral patterns, improve non-verbal communication, and align internal intent through structured equine interactions.

  • Support Leadership Performance: Assist corporate leaders and teams in developing stress tolerance, clear decision-making capabilities, and collaborative communication strategies.

  • Optimize Practice Management: Establish structured consulting agreements, define measurable client outcomes, and implement sustainable premium pricing models.

​

Request Admission
​

If you are ready to retire the mechanics of compliance, stop fighting for clients, and step into true somatic sovereignty as a certified guide, you may initiate the preliminary application protocol.

​

Preliminary Application Questionnaire

Submission of this confidential questionnaire initiates our multi-tiered security and operational vetting protocol. All data is managed under strict privacy measures to protect the absolute anonymity of all applicants.

Privacy Requirements
What is the primary bottleneck in your life or practice right now? (Select all that apply)
Horses offer an unfiltered reflection of our central nervous system. Are you prepared to face an immediate, raw, and completely honest assessment of your presence?
Yes, I am fully ready to step into the containment field and face the unbribable mirror.
Are you fully ready to commit to this Somatic Leadership & Coach Certification (60-Hour Practitioner Curriculum | $25,000 — Requires initial $750 Assessment)?
Yes, I am fully prepared to enter this professional path.

​© 2026 by Justin Dunn Horsemanship

  • Facebook
  • Instagram

Follow us

bottom of page